In Person Event! Thursday, September 15 2022 10:00AM – 2:00PM
Marketing isn’t a solution for your business, but it can help you grow bigger than you ever imagined. Use these three marketing fundamentals to guide your marketing decisions and create marketing campaigns that convert customers into lifetime fans.
1. Marketing is about finding and understanding a market in need 2. Effective Marketing Ways to Improve Communication With Your Customers 3. What is Educational Marketing & How to Use it to Grow
• The Six Elements to Running a Successful Business • How to Transition from Working in the Business to Working on the Business. • How to Replace your Current Position. • How to Delegate. • Stop doing the $20/hr job and do the $200/hr job. • Moving from Manager to CEO.
Business Insurance Package and the importance of that package being tailored to the specific needs of the business so that owners only pay for what’s needed and are covered where is needed. Insurance is not a one-size fits all and so it’s important to have a basic understanding of one’s policy.
Topics discussed:
The various components of a standard commercial policy: Crime, Boilers & Machinery, Business Interruption, Property, Commercial Auto, Cyber, etc.
The various types of liability: general, liquor, advertising, errors and omissions, completed operations, etc.
Having an integrated marketing communications strategy is the difference between advertising on purpose and getting lucky.
Identify Different Marketing Communication Methods Content Marketing Email Marketing Social Media Marketing
Develop a Marketing Communication Plan Audience Content Cadence
Understand the Customer Decision-Making Process Recognize a problem Search for information Identify products and services that can solve the problem Choose which alternative they will buy Assess the after-the-sale experience
Implement Your Marketing Communication Plan Content Calendar Automation Software Stay on Top of Trends
Tuesday, August 16 2022 9:30am – 12:00pm Ontario Investment and Trade Centre In Person Event – Register by August 8 – see below info
The Government of Ontario is collaborating with the province of Binh Duong, Vietnam to hold a seminar to help Ontario companies understand better of the business potential and opportunities in this emerging market.
You will benefit from attending this seminar regardless of whether you are new to this market or you are thinking to increase your sales in Vietnam. You may consider to source from Vietnam or to be closer to your international clients that have operations in Vietnam already.
This is an in-person seminar to be held at the Ontario Investment and Trade Center (35th Floor of 250 Yonge Street, City of Toronto) with limited spots.
In order to secure your seat, register by August 8, 2022
Free Webinar Provide information to employees and employers on the written policy on disconnecting from work requirements. The webinar will be delivered by a subject-matter expert from the ministry who will: • provide an overview of the rules • identify key deadlines • answer your questions about the requirements (time permitting)
Low Cost and Free Marketing Ideas You Can Use to Grow Your Business
Wednesday, August 10 2022 at 2.00 pm
Increase your sales with targeted, low cost, and free marketing tools. You will learn how to develop simple and inexpensive marketing strategies for your business. We will discuss: • Basic marketing rules you need to know. • How to identify your ideal target market and ways to engage them. • How to understand your market and know your customer. • How to identify your key differentiators. • How to develop a simple marketing plan. • Effective online and offline marketing tools you can start using today.
Attend this seminar to learn how to get big results from a small budget.